consumer technique

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14 08, 2017

Anchoring and Why You Play with Perspective

By | 2020-02-28T09:58:09+10:00 August 14th, 2017|Marketing|0 Comments

I have always found the idea of anchoring fascinating as a marketer and a voracious consumer. While I urge people to learn how to talk to people, position their products, create an unfair advantage and play with their audience’s perspective of the business, I also see immediately the value in it as a consumer technique. [...]